О вакансии
Pink Elephant is looking for a Head of Growth Marketing to own mobile app marketing across its mental health platform ecosystem. The role focuses on scaling consumer apps through paid and organic acquisition, lifecycle marketing, retention, and subscription conversion.
Scope
- Own full-funnel mobile performance across Meta, Google UAC, TikTok, and Apple Search Ads.
- Lead App Store Optimization, including keywords, creative testing, and localization.
- Manage the attribution stack with AppsFlyer or Adjust, SKAdNetwork, and GDPR-compliant reporting.
- Drive retention and subscription conversion through push, in-app, and email lifecycle marketing.
- Run continuous testing across creative, channels, pricing, and paywalls.
Work Format
Remote / Europe
Company
Pink Elephant is a venture builder creating an ecosystem of progressive mental health solutions across media, diagnostics, telemedicine, and technology. The company is preparing infrastructure for the next wave of mental health innovation in Europe and beyond.
Preferred Background
- Experience in healthtech, wellness, or regulated B2C is strongly preferred.
- Experience across the US and/or Western Europe is ideal.